A Little About Me
I am a Certified Sleep Consultant, Mental Health Nurse, Wife and Mama to two little ones, living in the North East of England. I founded The Serenity Snooze Co to offer families across the UK, Ireland and beyond a genuinely personal, holistic approach to sleep - one that is rooted in clinical knowledge, lived experience of sleep deprivation and a passion to improve parental wellbeing.
After struggling to conceive for many years we finally fell pregnant in 2020 following IVF/ICSI. We were overjoyed, but our joy soon turned to fear as the pandemic unfolded. Ava came along in October 2020 and it’s safe to say she wasn’t the easiest baby as she struggled with reflux and colic. As a new mother I had no idea about the sleep needs of my baby and resorted to Google for the answers but very quickly became confused by the difference in information from many different sources.
Fast forward 3 years and after 18 months of trying for another baby we were about to call the clinic to start another round of IVF. Much to our surprise on a cold November morning I got the first ever second line without IVF and we couldn’t believe it.
Harry was born in July 2024 after a difficult pregnancy but he was a little dream from day 1. However, like most parents we hit 3 months and things started to change with Harry’s sleep and suddenly I was transported back to my days with Ava, not sleeping, feeling exhausted and not knowing what to do. That led me to finding The Sleep Consultant Academy and the rest is history.
Hi, I’m Sarah
Why did I become a Sleep Consultant?
I have always had a passion for sleep, whether it be with my patients working in Mental Health or with my children. I began understanding a little around the science of sleep when I had Ava but it wasn’t until Harry came along and hit his 4 month sleep regression when I started looking a little deeper.
I hold and OCN Level 3 certification in infant sleep consultancy from The Sleep Consultant Academy and I am currently working towards my Level 6. Combined with over 12 years as a registered mental health nurse, I bring both clinical experience and empathy to every family I work with.
My ethos around sleep training is the same as it is with my patients - no one size fits all. That’s why I complete a holistic assessment at the start of our journey and use your goals to determine the outcome. I use gentle, gradual sleep training methods (no cry it out) and results can be seen in as little as 3-4 days.
Whether it be transitioning to a new room, navigating sleep regressions, changing sleep associations or improving night/day sleep, I’m here to help.
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![Five gold star ratings.]()
"Sarah’s method was gentle and supportive with no form of cry it out/controlled crying and Sarah herself was so responsive and supportive, it honestly felt like I was talking to a friend. Once again thank you Sarah, I am beyond grateful for all your help"
Ellie, Mum of 8 month old
